May 2025’s most anticipated new TV releases cover a wide variety of interests, from sports and music special events to celebrity-led reality series and sci-fi adaptations. Partnering with predictive media analytics company Diesel Labs, Screen Rant has exclusive data revealing the new TV debuts with the most online engagement before their debuts. These titles are each assigned a hype score, measured by the new release’s recorded attention across various online platforms.

The most-anticipated TV releases of May 2025 are ranked by Attention Signals, which are calculated using measures such as likes, shares, comments, and views on social and video channels like Facebook and YouTube. These metrics of online engagement offer significant insight into which brand-new TV shows and specials have made the biggest virtual impact on potential viewers before their premieres – regardless of ratings or reviews.

The attention scale metric is the percentage of attention based on the show or movie in the number one spot (which is represented as 100%).

Excluding the returns of established shows, such as Poker Face season 2, The Walking Dead: Dead City season 2, or Love, Death + Robots season 4, May 2025’s most-talked-about brand-new titles bring some potential new hits to the small screen. With releases like the 2025 Kentucky Derby, a new Apple TV+ sci-fi show, and another Gordon Ramsay cooking series, this month has some intriguing new concepts mixed in with timeless sports specials. Here’s Screen Rant’s list of May 2025’s top 10 brand-new TV releases with the most online hype, according to Diesel Labs’ data.

Top 10 Most Anticipated New TV Releases – May 2025

The Titles Range From The Kentucky Derby To Overcompensating

Title

Premiere Date

Platform

Genre

Attention Scale

Attention Signals

2025 Kentucky Derby

5/3/2025

NBC, Peacock

Special, Sports

100.00%

16,722,437

Tucci in Italy

5/18/2025

National Geographic Channel

Reality

32.25%

5,393,416

Murderbot

5/16/2025

Apple TV+

Sci-Fi

28.42%

4,751,951

American Music Awards 2025

5/26/2025

CBS

Special, Music

19.76%

3,304,493

The Four Seasons

5/1/2025

Netflix

Comedy

18.87%

3,156,136

Duster

5/15/2025

Max

Crime Thriller

8.43%

1,409,224

Gordon Ramsay's Secret Service

5/21/2025

Fox

Reality

3.86%

645,356

Long Way Home

5/9/2025

Apple TV+

Docies

3.72%

621,312

Miss Austen

5/4/2025

PBS

Drama

1.80%

300,303

Overcompensating

5/15/2025

Amazon Prime Video

Comedy

0.91%

152,713

Diesel Labs' data reveals that the most anticipated new TV release in May 2025 is the Kentucky Derby. The annual horse race is run at Churchill Downs in Louisville on Saturday, May 3 this year. The second-most anticipated TV debut this month is Tucci in Italy, Stanley Tucci's new reality series in which he'll travel across Italy exploring the local culture and history through cuisine. Following in anticipation are Alexander Skarsgård's sci-fi series Murderbot, based on The Murderbot Diaries novel series, the 2025 American Music Awards ceremony broadcast, and the Tina Fey and Steve Carell-starring Netflix comedy The Four Seasons.

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Based on data from predictive media analytics company Diesel Labs, Screen Rant lists April 2025’s top 10 most-hyped new TV releases.

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Also among the most-hyped titles in May 2025 are Josh Holloway's crime thriller show Duster, the new undercover restaurant reality series Gordon Ramsay's Secret Service, and Ewan McGregor and Charley Boorman's motorbike traveling docies Long Way Home, which follows the friends as they journey from McGregor's home in Scotland to Boorman's home in England. Closing out May 2025's most-anticipated new TV releases are the PBS period drama Miss Austen and Prime Video's college-set comedy Overcompensating. With some long-awaited series returns and exciting brand-new releases alike, May 2025's TV slate brings something for everybody.

Diesel Labs is a Content Intelligence company that produces audience insights for the entire media landscape. With a sophisticated machine-learning based approach, they measure millions of audience ’ attention with content across many sources including major social and video platforms YouTube, Facebook, Instagram, Twitter, TikTok (beta), and Reddit (beta). For more information, visit www.diesellabs.com.

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