Summary

• Taylor Swift: The Eras Tour movie had a low budget of $10M-$20M, mainly covering filming expenses and crew costs, making it a cost-effective production.
• The movie has been a massive box office hit, earning over $160 million so far and turning a profit even before its theatrical release due to record-breaking pre-sale tickets.
• Although the movie experienced a 66% drop in box office during its second weekend, it still sured other films and proves to have a promising theatrical run.

Taylor Swift's movie is a box office success, and here is a breakdown of The Eras Tour movie had all the makings to be a box office juggernaut.

In a year when the box office has been dominated by Barbie, The Super Mario Bros. Movie, and Oppenheimer, 2023 looks to have another record-breaking movie release with Taylor Swift: The Eras Tour. Early box office projections indicated that it would easily break the current record for a concert movie, and it is no coincidence that Beyoncé followed suit with the confirmation of Renaissance: A Film by Beyoncé​​​​​​. Before Taylor Swift: The Eras Tour releases on streaming, it is in a good position to find massive success at the box office.

Taylor Swift: The Eras Tour's Budget Explained

The cost to make Taylor Swift: The Eras Tour is extremely low considering the high-quality nature of its production and the star power involved. The movie's budget is reportedly between $10M—$20M (via Puck). This is because the concert movie only had to for the cost of filming Taylor Swift's performances. Unlike most movies that require spending millions on locations, cast , and more, Taylor Swift: The Eras Tour's budget only covers the cost of filming the Los Angeles concerts and likely some other expenses like paying the crew or even marketing.

While the cost of Taylor Swift's movie pales in comparison to most major theatrical releases or even some streaming movies, the reported budget is higher than the average concert movie. A movie like Stop Making Sense, which was re-released in 2023 almost 40 years after its original release, cost $1.2 million to make. Taylor Swift: The Eras Tour costs are similar to Justin Bieber: Never Say Never, which had a budget of $13 million in 2011. However, it does not come close to the $60 million price to make Michael Jackson's This Is It in 2009, which became the highest-grossing concert movie.

How Much The Eras Tour Movie Has Made At The Box Office (So Far)

Box Office Total: $160,488,501 (via Box Office Mojo)

Taylor Swift: The Eras Tour's box office is a massive hit so far. This was expected as Swifties set records when pre-sale tickets became available and generated over $100 million in ticket presales. This meant that the movie had already turned a profit even before it debuted in theaters. Taylor Swift: The Eras Tour's opening weekend ed for nearly all of that alone, as it made $92.8 million during its first three days of release. This was slightly behind the lower end of projections, but the overall opening weekend total was $123.5 million thanks to another $30.7 million coming from international releases.

Thanks to the movie's unique release strategy of only playing in theaters between Thursdays and Sundays each week, The Eras Tour's second weekend proved to be another success. It took the top spot at the domestic box office by making another $31 million according to AMC, edging out Martin Scorsese's Killers of the Flower Moon in the process. This does represent a rather steep 66% box office drop for Taylor Swift: The Eras Tour, so there is a chance that the movie does not have as strong of legs as some predictions called for.

Source: Puck, Box Office Mojo